Show Dates & Hours
| March 21st, 2013 | |
| Thursday | VIP 10AM - 1PM General 1PM - 6PM |
| March 22nd, 2013 | |
| Friday | 10AM - 6PM |
| March 23rd, 2013 | |
| Saturday | 9AM - 4PM |
Jim H / Senior VP of North American Sales OperationsIt absolutely has helped us though the downturns, it’s helped us gain market share, by focusing on Mid-America as a marketing tool... You really have to think twice about the investments that you’re putting in to any type of advertisement, promotion, or shows. One of the things we clearly do is set aside whatever it’s going to take to do Mid-America, that’s number 1... On a dollar per attendee basis, this is the best show in the industry... I hope we do it for another 40 years.